The Basic TrustMark

Good companies get the basics right.

The Basic TrustMark shows that a company's books, payroll, compliance, systems and planning have been independently checked against evidence, and are checked again every year. It isn't a listing anyone can sign up for, or a badge anyone can paste onto a website.

  • Evidence-checked, not self-declared
  • Renewed every year, or it lapses
  • Live status anyone can verify
1recognised company
5pillars checked
BASIC TRUSTMARK RECOGNISED SINCE 2026 BUILT ON BUSINESS BASICS. b 26M7KQ4X2

Every BASIC TrustMark carries a unique identification number, publicly verifiable for authenticity and status.

What the TrustMark proves

Not a listing. Not a sticker. A checked record.

Anyone can add their company to a directory or put a badge on their website. The Basic TrustMark has to be earned with evidence, kept up every year, and can be taken away.

QuestionBusiness directorySelf-declared badgeBasic TrustMark
How a company gets itSigns up, or pays to be listedDownloads it and displays itPasses an independent review of all five pillars
Evidence requiredNoneNone. It's the company's own claimDocuments for every pillar: accounts, payroll, filings, certificates, policies
Who decidesThe companyThe companybasic's reviewers. Every decision is recorded and can be appealed
How long it lastsIndefinitelyAs long as they like12 months, renewed only after annual surveillance
If standards slipUsually nothing changesNothing stops it being shownThe seal turns red, or the TrustMark is revoked
Can you check it's real?RarelyNo. Images are easy to copyYes. The seal links to a live public record with a unique number

What it demonstrates

When basic last checked, the company had accurate books, correct and fair pay, its registrations and filings in order, safe systems, and plans grounded in real numbers.

Why it stays meaningful

Status is live. A missed annual check, or a finding that a pillar is no longer met, shows on the seal straight away, wherever it's displayed.

What it doesn't claim

Basic TrustMark recognition confirms that specified business fundamentals were assessed against the Basic Standard as of the date shown on the company's record. It is not a credit rating, financial guarantee, audit opinion, or assurance of future performance. How we assess

How we assess, and who checks the checker →

Why it matters

Trust shouldn't take guesswork.

For customers

See whether a supplier's registration, insurance, pay practices and books were checked against evidence, and when that check was made.

For companies

Show that the unglamorous essentials are in order. A small sign that saves a lot of due diligence for everyone you work with.

For partners & lenders

Check any seal in seconds. Every recognition is listed, dated and can be revoked if standards slip.

The Basic Standard

Five pillars, built from the ground up.

We don't rate how big, fast-growing or fashionable a company is, only whether each layer is solid enough to carry the next.

  1. Strategy & Advisory

    Decisions grounded in reliable numbers, and a plan for a bad day.

  2. Technology & Automation

    Systems that protect data and keep controls working, in proportion to the company's size.

  3. Compliance & Governance

    Properly registered, taxes paid, and straight with customers.

  4. Payroll & People Operations

    Everyone who works there has proper terms and is paid correctly and on time.

  5. Bookkeeping & Financial Control

    Books are accurate, current and reconciled, and the company pays what it owes on time.

Read the full standard →

How it works

From application to seal.

1

Apply

Tell us about the company and assess yourself against the standard. It takes about 15 minutes.

2

Review

We review your answers and ask for the supporting documents we need.

3

Recognition

Pass, and you receive the seal, a certificate number and a listing in the directory.

4

Annual surveillance

Each year a short surveillance review confirms you still meet the standard and keeps your seal current.

For businesses

Apply for the Basic TrustMark.

Demonstrate your commitment to sound business practices and build confidence with customers, partners, and suppliers.

Apply now